This workflow automates content syndication across multiple platforms, ensuring consistent and tailored posts are shared effortlessly. The process starts with the Airtable module, which searches and retrieves records containing the content to be distributed, such as text, images, or other media.

The next step uses AI-powered content generation with the "Write Platform-Specific Posts" module. Here, GPT-3, GPT-3.5, or GPT-4 creates customized posts optimized for each platform, ensuring the tone, length, and style align with platform requirements.

Once the AI-generated content is ready, the JSON module parses the structured data, preparing it for processing. If any media files (e.g., images or videos) are involved, the HTTP module retrieves the necessary files for posting.

The Router module then splits the workflow into separate branches for each social media platform:

1. Facebook Pages – A post with photos is created and published on Facebook.
2. X (formerly Twitter) – Media is uploaded first, followed by the creation of a tweet.
3. LinkedIn – A user image post is generated and shared on LinkedIn.
4. Instagram for Business – A photo post is created specifically for Instagram.
5. Medium – For long-form content, a Write Markdown Article module generates a complete article draft, followed by a Write Title step for headline creation, and the content is published as a Medium post.

Each branch is customized to fit the specific posting format of its respective platform, ensuring that the automation adheres to platform guidelines and audience expectations.

By automating the entire content creation and syndication process, this workflow saves significant time, reduces manual errors, and ensures that content reaches a wider audience efficiently. It is a complete solution for businesses, marketers, and content creators looking to maintain a strong presence across multiple social media platforms.

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